BBD PERFECT STORM LANDS INVESTEC PRIVATE BANKING

Antonia Metcalfe
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Following a three-way pitch process conducted by the AAR, BBD Perfect Storm has been appointed to Investec’s agency roster to support its private banking division.

BBD Perfect Storm will join Gravity Road and Partners Andrews Aldridge on the roster.  As an Investec spokesperson confirmed the appointment, Jason Foo, BBD Perfect Storm’s CEO commented: UK Private Banking is a category in need of a fresh approach by a challenger brand.  We feel privileged to have the opportunity to help Investec tackle this space in a way that reflects the modern aspirations and needs of this audience.