Category Archive for "Uncategorized"

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Creative Wave – 21st August

Laura Walsh
Its been a busy old week at Perfect Storm, but we still had time to put together our our round up of the best things we’ve seen over the past 7 days… Our AD OF THE WEEK is Secret Escapes...
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Creative Wave – 14th August

Laura Walsh
Here are some interesting nuggets we’ve found over the last week.. Dave Bayley of Glass Animals performs the band’s latest single, Agnes, whilst in a centrifuge machine, the result is weirdly moving The Fred Perry Brand Book Website explores The...
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A Brief History of Catvertising

Gavin Finney
Before there were gifs there were memes. And before there were memes there were lolcats. These were wonderfully low-fi combinations of incongruous cat imagery and often-grammatically-incorrect text that ruled the internet in the early-2000s. The name is of course a...
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Perfect Storm win ‘Best Outdoor’ at the 2017 Creative Pool Awards

Gavin Finney
Yes, after all the snow settled (and melted), our friendly neighbourhood snowman DeFrosty found himself crowned winner of the highly-competitive Best Outdoor category, and is just – as we speak – settling into his new home in the golden 2017 Creative...
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Perfect Storm nominated for FIVE Creative Pool Awards

Gavin Finney
And you – yes, you – can help us win! Simply follow the links below and click ‘vote’ in all the right places: – Best Illustration for Jake’s phenomenal 2016 snapshot, What a Time To Be Alive http://creativepool.com/annual/2017/annual-shortlist/#Illustration – Best Outdoor campaign for...
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(Don’t) label me

Gavin Finney
  I get why brands started using labels. If I’m Levi’s and you’re buying my jeans, it makes sense that I should make sure everyone else knows you’re wearing Levi’s. You’re giving me money, and now you’re giving me free...
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Women: Still Knowingly Undersold

Lianne Rivett
If 2014 and 2015 marked a seismic shift in marketing to women, then 2016 has been a starkly depressing reminder that gender equality is still a long way off. Nike’s ‘Better For It’ created a perfect vision of the empowered...
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BBD Perfect Storm launches the SKINS (un)official language for sport in time for the Olympics: Esportanto

Jacob Hill-Gowing
Aussie sportswear brand, SKINS, and BBD Perfect Storm want to unite fans from every country and background by launching the first (un)official language – Esportanto – for sport. Esportanto uses emojis to cross language boundaries in a way that previously...
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HOW TO MASTER SOCIAL MEDIA, THE KYLIE JENNER WAY

Daisy Proctor
Rich teenager or social media genius? When Kylie Jenner first appeared on her family reality show, ‘Keeping up with the Kardashians’, who would have thought that she would hold such influence on today’s pop-culture. Unlike other celebrities who are famous...
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